Client
Roccia
Industry
Ecommerce
The challenge
Interior designers are a major referral channel for premium retail. They choose the products, and their clients follow.
Roccia wanted a home for its designer partners that felt as considered as the products themselves, not a trade page tucked inside the main store.
The approach
We built Roccia Selects, a dedicated partner programme for interior designers with its own brand and its own website, so it feels like a membership, not a price list.
The site is built to the same standard designers hold their own work to, giving them a polished home for the products they want to put in front of their clients.
The result
A live designer programme with its own branded site, launched to the exact audience it was built for.
Designers now have a polished place to find, shortlist and share Roccia products with their clients.
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More proof it works.
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Insights
